LOS ANGELES (December 6, 2004) - emuse technologies, creator of Modelstream®, the world's leading multiplatform iTV application and deployment software, today announced the availability of a new Modelstream Generate version compatible with the United States' cable industry's standard middleware platform, the OpenCable Applications Platform
TM (OCAP), providing the worldwide interactive television community with a single tool that will author to all leading iTV platforms.
Now, content developers, broadcasters and advertisers interested in creating interactive services and content for deployment in the U.S. need only use Modelstream to simultaneously create applications for multiple middlewares, servicing both satellite and cable operators.
This latest platform extension to the Modelstream Generate suite follows successful U.S. trials held in conjunction with Osmosys, a business created to focus on providing the latest generation of Open Standard Middleware solutions and services for the Interactive TV market, using their OCAP software stack on various hardware manufacturers' set top boxes. This extension of Modelstream to support the OCAP is the latest product based on the collaboration between emuse and Osmosys, which has already produced comprehensive support for the Multimedia Home Platform (MHP).
"As we continue to evolve the Modelstream suite of products for the U.S. market, the decision to release an OCAP compatible version of Modelstream Generate is a natural extension of our existing MHP capabilities. We invite everyone with a vested interest in creating and evaluating OCAP applications in the U.S. to work with us to stimulate OCAP innovation," commented emuse technologies CEO Patrick Rainsford.
Anthony Smith-Chaigneau, vice president of business development for Osmosys added, "One of the requirements of good quality interactive television content is the ability of the designers to maintain freedom of expression. With this in mind, the emuse Modelstream package brings a very significant shift in designing for interactive television and will radically change the application development tools genre. As OCAP experts, we welcome this innovation and are keen to see that the whole value chain and iTV market is moving rapidly to support Open Standard Middleware."
The OCAP version of Modelstream Generate is currently being delivered to key clients and is available from emuse technologies' Los Angeles office. For further information please call +1 310 727 2630.
About emuse technologies
Dublin-based emuse technologies was founded in 1998 by serial entrepreneur Patrick Rainsford to develop a suite of enabling technologies to service the burgeoning global interactive television market. Five years later, emuse has succeeded in creating, developing and patenting those technologies. The company now employs 70 people and has built a worldwide team of software, media, business and technology experts with offices in Dublin, London, Los Angeles and Tokyo.
Contact
emuse technologies
U24 Trinity Enterprise Centre
Pearse Street
Dublin 2
Ireland
Tel: + 353-1-671 7317
Fax: + 353-1-671 7319
Web: www.emusetechnologies.com
About Osmosys
Osmosys was created in order to focus on providing these latest generations of 'Open Standard Middleware Solutions and Services' for the fast growing Interactive TV market. Headquartered in Geneva, Switzerland with its R&D & Customer Care centres in Poland, Osmosys has a USA subsidiary in San Jose, California and is also expanding into Asia. Osmosys has been selected by leading companies in the Broadcaster/Operator, Silicon, CE and STB markets and has completed successful ports on a mix of 'Reference Platforms' and 'Market Implemented' MHP and OCAP enabled receivers.
About OCAP
The OpenCable Applications Platform specification is a middleware software layer specification. OCAP is intended to enable the developers of interactive television services and applications to design such products so that they will run successfully on any cable television system in North America, independent of set-top or television receiver hardware or operating system software choices.
OCAP enables manufacturers and retail distributors of set-tops, television receivers or other devices to build and to sell attractive and capable devices to consumers that will support all services delivered by cable operators to devices currently available to consumers via lease from cable operators.
The issued OCAP 1.0 specification was released in December 2001 and was followed by OCAP 2.0 in April 2002.
For further information, please contact:
UK
Cyril Moloney
Herald Communications
Email: cmoloney@heraldcommunications.com
Tel: +44 20 7395 7070
US
Matthew Schwarz
Fleishman Hillard
Email: schwarzm@fleishman.com
Tel: +612 3370354
